FileMaker Pro 21.1, the newest update to Claris FileMaker 2024, introduces powerful new AI capabilities and significant quality-of-life enhancements for developers. The Beezwax team gathered to dive into these exciting updates, including Chief Innovation Officer Vincenzo Menanno, Director of Engineering Andrew “Red” Witschonke, Developer & Systems Engineer Simon Brown, and Senior Developer Fabio Bosisio. Here are the highlights from their discussion.
Continue reading “What’s New in FileMaker Pro 21.1? Exploring AI-Powered Semantic Search, Developer Productivity Boosts, Security and More”Author: Russ Catanach
Dreamforce 2024 Recap
Posted in AI, All, Beezwax News, Business, Community, Data Analytics, Events, Machine Learning, Marketing, Slack, Tableau
Dreamforce was often a bit of a disruption for me as a San Franciscan—traffic, closed roads, did I mention traffic? This year, instead of sitting in my car waiting to inch forward, I shared a Waymo to get around The City, and experienced Dreamforce firsthand. As a marketer and technologist, I was eager to see how Salesforce presented itself. As a company, Beezwax paid close attention to this conference, especially innovation happening with Tableau and Slack.
Continue reading “Dreamforce 2024 Recap”Google Ads Essentials: Common Challenges in Ads Performance
Google Ads, previously known as Google AdWords, has become indispensable to business advertising strategies. It’s no longer just an option; it’s a pivotal element in a company’s marketing efforts.
Continue reading “Google Ads Essentials: Common Challenges in Ads Performance”Data Gold: Uncovering Qualified Sales Leads in Your Database
Posted in All, Business, Claris Development, FileMaker, Marketing
Will a new client contact me today? Will they tomorrow?
As a business owner, salesperson, or marketer, you cannot afford to wait for business to come to you passively. You are likely doing everything you can think of (and afford) to attract new business while also doing your best to keep past customers happy.
What you may not realize is that you are sitting on a gold mine. There’s a treasure trove of past leads and customers that you must do everything possible to activate. Mining through your Contacts database is like panning for gold. Sure, it can be tedious, but the Gold Miners who actively search regularly find areas likely to be more prosperous.
Continue reading “Data Gold: Uncovering Qualified Sales Leads in Your Database”Harnessing Business Momentum with Claris® FileMaker®
Russ Catanach is Marketing Director at Beezwax, as well as host of the podcast DIY For Business. He’s sharing his insights, especially from a business perspective, on being a longtime Claris FileMaker user and developer.
Harnessing momentum is a crucial factor in business success. You can fuel innovation, enhance efficiency, and foster growth by leveraging past achievements and embracing swift progress.
Continue reading “Harnessing Business Momentum with Claris® FileMaker®”Claris Product Roadmap 2023 – Streamlining FileMaker Solutions
FileMaker® developers and users now have a clearer picture of their platform’s future thanks to Claris’s unified and simplified platform strategy. This latest news, announced August 29, rolls back the idea of a dual-platform strategy announced a year ago, and highlights the continued support for FileMaker as central to ongoing Claris® product plans.
Continue reading “Claris Product Roadmap 2023 – Streamlining FileMaker Solutions”